Director of Brand Marketing & Strategy
firstname.lastname@example.org | 801.832.2686
- Creates and executes marketing strategies to promote the Westminster brand.
- Manages day-to-day brand marketing campaign tactics and logistics, including campaign evaluation.
- Works with vendors and outside agencies to facilitate brand marketing campaigns and market research.
- Manages all media buying for brand marketing campaigns.
- Liaises with other departments to ensure the college brand and messages are used correctly and consistently.
- Offers support and expertise to other departments engaged in marketing activities.
- Works with Senior Web Designer to maintain and update the college website and brand integrity on the internet.
- Strategizes and procures pricing for new marketing campaigns and maintains marketing budgets.